Digital Marketing, Explained Through Practice
Welcome! This site is my running notebook on search and digital advertising. I’m building it as part of my digital marketing course at UM-Dearborn, and each post digs into one part of how businesses get found online: keyword research, onsite and offsite SEO, Google Ads paid search, and programmatic display advertising.
Start with the latest posts on the Blog page, or read a bit more about me on the About page.